Capturing the many facets of the classic camping experience in a single wearable fragrance was no easy task, but like the final girl in a summer-camp horror flick, we were up for the challenge. After many formula iterations, we found the perfect balance, and Camp Xyrena was finally ready to be opened to the public. The fragrance is built on a wilderness accord of cedarwood, pine, sandalwood, and warm styrax resin with notes of damp earth, leaves, and ozone, plus a generous amount of birch tar oil so you can literally smell the smoky campfire. This woody base is then fused with a gourmand s’more accord of cinnamon graham cracker, melted milk chocolate, and toasted marshmallow, resulting in an unbelievably smooth fragrance that still maintains a consistent nature vibe without smelling synthetic. A modest amount of Iso E Super was added to enhance the cedar and pine notes and the warmth of the fragrance overall.   On both skin and clothing, Camp Xyrena dries down to the cozy, immediately recognizable yet hard-to-describe scent most of us just refer to as “that post-camping smell.” Whether you want to recall your fondest camping memories, transport yourself to Camp Crystal Lake (sans blood) for a Friday the 13^th marathon, or wrap yourself in a comfy, aromatic nature blanket for any occasion, Camp Xyrena is an essential addition to your perfume library.

While price has almost always dictated the accessibility of luxury goods, Verified™ by Xyrena® is quite literally the most exclusive fragrance for the digital era—even the highest net worth isn’t enough to afford it.   Verified is a unisex perfume conceived by Xyrena’s Killian Wells (@KillianWells) not for the masses but rather for the elite few who are verified celebrities and public figures with the instantly recognizable blue checkmark on their social media profiles, such as Twitter and Instagram — roughly, only 0.004% of the world’s population. Xyrena employs its own verification process at Xyrena.com/verify to unlock the exclusive power to purchase and wear Verified.   Given that a large number of verified individuals are millennials and Gen Z, Killian chose to make the scent vaguely familiar to wearers by pulling notes from some of the most popular mainstream fragrances released over the past two decades so that it universally resonates with those who grew up anywhere from the late ’90s to today. Verified opens with crisp top notes of watermelon and sparkling grapefruit with a hint of spicy pink pepper. It evolves into refreshing middle notes of green leaves and ozone reminiscent of dewy grass after a rainfall, all built upon a comforting warm base of white musk, birchwood, cedar, and sandalwood. Visually, the juice itself is a light hue of verified blue, and the bottle bears a minimalist verified decal.   Formulated to be a sexy, fresh, young scent with plenty of sillage and longevity in every spray. Everyone will know you’re Verified both on and offline with this sweet smell of validation.   Verified is limited to one bottle per order.

Most of us apply fragrance in the morning, but perfumer Killian Wells has created one of the first fine fragrances specifically for the bedroom, dubbed a parfum de sommeil (sleep perfume) by Xyrena. Before a long flight from Los Angeles to London, Wells threw together a calming cocktail of lavender, orange, and vanilla to use as a personal sleep aid and fragrant anti-anxiety remedy. The simple yet effective formula became the foundation and inspiration for a more sophisticated fine fragrance with calming properties. Wells wanted a functional juice formulated primarily for bedtime, but sexy and wearable anywhere; void of the medicinal sting found in many natural perfumes and boring singular note (i.e. "clean cotton") common in room sprays. Cloud No. 9 combines carefully balanced genuine essential oils of lavender, orange, roman chamomile, and ylang-ylang, with just a hint of eucalyptus for a relaxing sharp top and silver birch tar for a seductive smoky base. Cloud No. 9 also features prominent notes of vanilla and oud paired with animalic Iso E Super for a full-bodied, modern scent. Functional and flirty, Cloud No. 9 is a long-lasting luxury unisex perfume that can (and should) be added to your bedtime routine to promote a blissful night's sleep.    This first release in the Xyrena Midas Collection™ features a white outer case and holographic label on the bottle. 

Sandalwood and sex may not be the only way to describe Scented by Willam, but it’s definitely accurate. Scented opens with notes of lavender, calming chamomile, sage, and the exotic spice cumin adds a carnal sweaty top. The fragrance transitions into hearty notes of spicy cinnamon and saffron with its intimate leathery aroma. Scented dries down to a sexy animalistic bottom of sandalwood, musk, and amber, with a hint of poppers and latex. A truly vers fragrance, Scented is unisex, and can be enjoyed if you’re LGBTQ, or any other letter of the alphabet! Like great sex, Scented is reasonably priced but lasts a long time.

Some people say chocolate is better than sex, but why choose when you can have both? Hellanut is a dream come true for lovers of chocolate- hazelnut spread looking to enjoy the sinful scent all day long or indulge without the calories. Hellanut opens with delicious top notes of milk, hazelnut, and cane sugar then reveals rich heart notes of canola flower and cocoa, and a long-lasting base note of french vanilla extract. From the olfactory rebels at Xyrena comes one of the most requested gourmand fragrances of all time! Now that’s a Hellanut!   PACKAGED IN A COLLECTIBLE XYRENA XHS™ CASE