Xyrena set out to create the definitive celebretory fragrance for basic bitches everywhere (both guys and girls alike) but in an ironic twist of fate our olfactory “basic starter-kit” mashup is anything but #basic. Notes include pumpkin spice latte, pages from a worn out Nicholas Sparks paperback, boxed merlot, suede Ugg®’s, fresh artisan bagel (obvi gluten-free), cold-pressed kale juice, vanilla froyo, velour tracksuit fabric, Sunday Funday mimosa, nail art lacquer, and fresh cut grass from Coachella that’ll have every Basic Bitch hashtagging #TakeMeBack!   PACKAGED IN A COLLECTIBLE XYRENA XHS™ CASE

Making choices can be difficult, but choosing a fragrance doesn't have to be, thanks to Choices by Tatianna™.   Pop artist, drag performer and iconic RuPaul's Drag Race star Tatianna has partnered with trendsetting LA fragrance house Xyrena to release a seductive, unisex perfume with as much staying power as its namesake catchphrase.   Fresh and flirty, Choices by Tatianna is an intoxicating aquatic fragrance featuring choice top notes of water lily and sea salt, a crisp citrus accord of lemon, key lime and tangerine at its heart, and a warm base of ozone, cedar and musk.   It's time to stop making bad decisions, and start wearing Choices you won't regret!

Most of us apply fragrance in the morning, but perfumer Killian Wells has created one of the first fine fragrances specifically for the bedroom, dubbed a parfum de sommeil (sleep perfume) by Xyrena. Before a long flight from Los Angeles to London, Wells threw together a calming cocktail of lavender, orange, and vanilla to use as a personal sleep aid and fragrant anti-anxiety remedy. The simple yet effective formula became the foundation and inspiration for a more sophisticated fine fragrance with calming properties. Wells wanted a functional juice formulated primarily for bedtime, but sexy and wearable anywhere; void of the medicinal sting found in many natural perfumes and boring singular note (i.e. "clean cotton") common in room sprays. Cloud No. 9 combines carefully balanced genuine essential oils of lavender, orange, roman chamomile, and ylang-ylang, with just a hint of eucalyptus for a relaxing sharp top and silver birch tar for a seductive smoky base. Cloud No. 9 also features prominent notes of vanilla and oud paired with animalic Iso E Super for a full-bodied, modern scent. Functional and flirty, Cloud No. 9 is a long-lasting luxury unisex perfume that can (and should) be added to your bedtime routine to promote a blissful night's sleep.    This first release in the Xyrena Midas Collection™ features a white outer case and holographic label on the bottle. 

With the launch of Flazéda, Pearl has made herstory as the first RuPaul’s Drag Race contestant to release a widely available signature fragrance. Developed by Pearl and the olfactory rebels at Xyrena, Flazéda is a truly unisex, sophisticated and sexy scent. Featuring top notes of anise, pepper, bergamot, and jasmine; middle notes of amber, lavender, and mandarin; and base notes of sandalwood, vanilla, and vetiver. The perfect finishing touch for a night out, Flazéda can only be described as, well... the most flazéda fragrance ever.

As a house that believes fragrance has no gender, Xyrena's MASC is both literal and ironic. While we stand by our universal unisex labeling practice, we've had many requests to release what consumers have historically come to expect a mainstream masculine fragrance should be. So in true Xyrena "olfactory rebel" fashion, we've done just that but amped it up with a blast of alpha-dog power and longevity.   If gender conformity (or non-conformity for daring females) is your kink, then MASC is the fragrance for you. Is you've been tirelessly searching for a timeless, woodsy signature scent that'll instantly tell people, "I'm a dude" with just one whiff, then in the words of 80's rock band Survivor, "The search is over."   We've taken some of our favorite masculine notes and created a sexy, crisp, clean, versatile scent that can easily be worn both day and night for any occasion - whether it's to (or from) the gym, throwing back a few brewskies at your favorite sports bar, or pickup up a hot date in your Lamborghini. Top notes include juicy mandarin, red berries, and fresh peppery basil with heart notes of herbaceous woody (i.e. manly) florals over a base of rich musk and cedar.   We can't promise MASC will turn you into an action star, but it'll definitely increase your odds of getting some.   The only thing fragile about MASC is the bottle it comes in.

Get that factory-made, fresh-out-of-the-box, never been used (except that one time) aura with Plastic™ by Trixie Mattel and Xyrena! "New car smell?" Oh honey this is the new dreamcar smell.  Relax, kick off your heels, and strap on HIGHER heels. Life in plastic IS fantastic! RuPaul and Farrah Moan have their bottles, do you?   Top Notes: Lavender, Tropical Pink Guava, Sweet Bergamot Heart Notes: Cedar, Cherry Blossom Base Notes: Pink Cotton Candy, Sandalwood, Amber, Vanilla

Sandalwood and sex may not be the only way to describe Scented by Willam, but it’s definitely accurate. Scented opens with notes of lavender, calming chamomile, sage, and the exotic spice cumin adds a carnal sweaty top. The fragrance transitions into hearty notes of spicy cinnamon and saffron with its intimate leathery aroma. Scented dries down to a sexy animalistic bottom of sandalwood, musk, and amber, with a hint of poppers and latex. A truly vers fragrance, Scented is unisex, and can be enjoyed if you’re LGBTQ, or any other letter of the alphabet! Like great sex, Scented is reasonably priced but lasts a long time.

EDITION #1 - CMYK COLORWAY LIMITED TO 3000 INDIVIDUALLY NUMBERED BOXES    Xyrena created the first and only true new shoe fragrance. Serving double duty, Sneakerhead™ can be used as a traditional parfum or a renewal spray to make a favorite pair of kicks smell factory fresh. With notes of rubber sole, industrial glue, leather, and textile, Sneakerhead™ is a faithful reproduction of the scent craved by shoe connoisseurs (aka Sneakerheads).   Note: Xyrena Factory Fresh is now Sneakerhead™