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Sweet, metallic and acidic. While instant photos have made a comeback in recent years, the chemicals used in film production have changed, and thus the treasured classic scent has disappeared. Desperate for a virtual time capsule of the official scent of photography before real-world samples were rendered unviable, Xyrena's Killian Wells collaborated with perfumer Carlos Torres to create Shutter™, the first and only fragrance of its kind. Deadstock instant, 35mm, and medium format films from decades past (1981, 1998, 2001, 2006-2009) were sourced from around the world and used as reference; some had sat at room temperature, and others were kept in refrigerated storage for years. The collective aroma of the various films olfactory qualities inspired Shutter's formula, which includes ingredients like acetic acid & camphor, historically used in both perfumery and photography applications. Shutter captures the essence and excitement of opening a new pack of instant film or sniffing a fresh film canister. The fragrance also conjures memories of other analog favorites like VHS video, cassette tapes, and vinyl records. Strike a pose and click Shutter to capture a throwback like no other perfume can develop.
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